Put your brand in the challenge people finish
Sponsor a step challenge on Steppa. Players join under your name, walk toward a daily goal until it ends, and everyone who finishes wins the prize you put up.
- 215k+ players signed up
- 51k+ challenges finished
- $3M+ paid out to players
- 16B+ steps walked
Not an ad they scroll past
A challenge is something players open every day. Your name is on it the whole time.
- Seen every day, for weeks: An ad gets a second. A challenge gets checked every morning and every evening: steps, rank, the prize. Your brand is on all of it.
- Next to a goal they reach: Players come to Steppa to keep a habit, and most of them finish. Your brand is part of the day they make it.
- Results you can count: When it ends you know how many joined, how many walked every day, how many finished and how many used your reward.
What players see
Three moments with your brand, from the feed to the finish line.
- They find your challenge: It sits at the top of the challenge feed, with your name, your logo and your prize.
- They watch your video: Before joining, each player sees a short video from you. Every player in your challenge has watched it.
- They finish and get your reward: Finishers win the prize and a reward from you, like a discount code, right in the app.
What we can build with you
Pick one or combine them. Every challenge is set up by our team for your brand.
- A challenge in your name: Your name, logo and colors on a challenge pinned at the top of the app, open to every player.
- Your prize pool, your way: Fund the whole prize so players join free, fund part of it, or let players stake their own money.
- Your video before they join: A short video from you that every player watches before joining. Launch a product or tell your story.
- A reward for finishers: A discount code or a free product for everyone who finishes, delivered in the app when the challenge ends.
- A shop with your products: Players spend their Steppa winnings on your products in a shop inside the app. We design it with you.
- A report at the end: Who joined, who walked every day, who finished and who used your code, in one report after the challenge.
You choose who funds the prize
The prize is what gets people walking. Fund all of it, some of it, or none of it.
- You fund all of it: Players join free. The biggest crowd, and every finisher wins a share of your prize.
- You fund part of it: Players put in a small stake and you add to the pool. A bigger prize, and players with something on the line.
- You fund none of it: Players stake their own money as in any Steppa challenge. You present it, show your video and reward finishers.
- Or start with a reward: No prize budget yet? Give finishers a discount code and we will work out the rest with you.
How we work together
- Tell us what you want: Send the form below. A person on our team reads it and writes back by email.
- We plan it with you: The length, the daily step goal, the prize, your video and your reward.
- Players walk: Your challenge opens at the top of the app. Players join and walk every day.
- You get the results: Finishers get paid and get your reward. You get the report.
Questions brands ask
What does it cost?
It depends on the prize, the length of the challenge and what you add to it. Tell us what you have in mind and we will send you a proposal.
Who are the players?
Adults who use Steppa to walk more every day. Steppa is an iPhone app that reads steps from Apple Health, so an Apple Watch or any tracker that syncs to it counts.
Do players pay to join?
Not when you fund the whole prize. If you fund part of it or none of it, players put in their own stake as in any Steppa challenge.
Is it a game of chance?
No. Every player who reaches the daily goal wins, so nobody wins by luck. Steppa runs the challenge under its official rules, and your brand presents it.
How long does a challenge run?
Most run one to two weeks. We choose the length and the daily step goal with you.
What do we learn at the end?
How many players joined, how many walked every day, how many finished and how many used your reward.
Tell us about your brand
A person on our team reads every message and replies by email.
support@playsteppa.com